Vertical · Home & interiors

The sale dies on a dimension nobody can find.

Home purchases are constrained by space, finish and delivery. The agent surfaces the measurements, materials and compatibility that decide the sale — then routes delivery and assembly questions to the right place.

Category fit

Strong fit

Dimensions, finish and delivery are answerable from the product record. Custom cuts and installation go to the store team.

A playbook, not a deployment claim. Fit is an editorial judgement about catalogue-grounded conversation.

Chapter

01

The pressure

The question that stalls the aisle.

A category is shaped by the questions shoppers ask when the shelf does not answer back.

A shopper has a 180cm alcove and wants a shelf that matches an oak floor. The agent filters by width, finish and load rating, links the matching brackets, and explains the delivery window. A custom-cut request goes to the store team.

Illustrative category scenario

Questions from the aisle

  • “Will this fit a 180cm alcove?”
  • “What finish is this shelf? Does it match oak?”
  • “What weight can these brackets hold?”
  • “Is the matching bracket in stock?”
  • “How long is delivery?”
  • “Can I return it if it does not fit?”

Chapter

02

How Salewise helps

From the question to the record.

The agent does not replace the category specialist. It handles the repeatable question and prepares the handover.

It answers from the product record

The catalogue has to hold the deciding attributes.

These are the fields that decide whether an answer in home & interiors is useful — or just a restatement of the label.

  • Dimensions and load rating
  • Material and finish
  • Assembly requirements
  • Matching accessories and compatibility
  • Delivery lead time
  • Returns and damaged-item policy

It puts the code at the decision

  • Shelf edge on the display
  • Room-set card
  • Sample board
  • Till counter card for delivery questions

The warm handover

The conversation goes with the shopper.

When a question crosses the merchant’s line, the agent stops and carries the transcript to a person. It does not improvise.

Chapter

03

The edges

What this page does not promise.

A category playbook is only useful if the boundary is as clear as the answer.

Deliberate limits

  • 01

    It does not take payments or store card data. The sale stays at the till.

  • 02

    It does not invent a price, stock level, variant or policy. The server renders those from the catalogue.

  • 03

    It does not answer from the open web, a supplier PDF or the model's memory.

  • 04

    It does not replace a pharmacist, mechanic, clinician, vet or any regulated adviser.

  • 05

    It does not install an app on the shopper's phone or require an account.

The rule that matters most

Custom cuts, installation, trade pricing and damaged deliveries go to the store team with the conversation attached.

If the question crosses this line, the agent stops and offers the handover. It does not improvise.

See the grounding rules

The fit note is an editorial judgement about how well this category maps to catalogue-grounded conversation. It is not a deployment claim, a customer count or a forecast.

This category

Put this category on a code.

One aisle, one QR code, one week of real questions. We will show you the transcripts and what the agent could not answer.

Scan the demo →